Otivam is an event and travel guide that aims to provide convenient, quality options to Bulgarians and foreign tourists alike.
The client plans to eventually evolve the site into a one-stop-shop that also sells event tickets and offers giftable vouchers for various activities and classes.
My role in the project was to conduct competitive and user research and design the site in the vein of a minimum viable product. That helped the client determine which of the planned features had to be prioritized in order to speed up the site launch, and what the optimal order to add other features afterwards would be. I provided the Otivam IT team with the style guide, layouts and relevant documentation.
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